Korean Beauty Products in Target

I thought today I would talk about the ever growing Korean beauty finds in Target. Target really jumped on board with the Korean beauty trends before any other company and I am profoundly in awe of their acumen. Initially, when they first debuted Korean products, they only had Laneige, which is a good mid-range product, much like Missha, and I always thought this was a good move, as Laneige has always been known to be a solid choice for skincare and makeup.

In the past year, Target has really expanded their inventory to include other Korean brands as well, viz. Missha, Caolion, April Skin, Mizon, all brands that are mid-range and known to be solid choices for skincare and beauty.

Today, I will share a few of the beauty finds I discovered when I was in Target. I tried to take some pictures but 1) the shelves were so disorganised and 2) I didn't want to be *too* obvious so I did the best I could. I will try and go back and update you.

When I went to Target, they were having a great sale on Laneige. They were USD$10 off and also you get a USD$10 gift card for each purchase. I ended up purchasing the Firming Sleep Mask. I know the Sleeping Water Mask is very popular but I wanted a mask that would not only moisturise but also tighten the skin.

If you wanted a starter foundation cushion, Laneige's cushion in Target is also a good one for first-timers. If BB Cream is more of an interest to you, Target sells a Missha BB Cream that is also brilliant.

The one thing I *highly* recommend getting is the Missha Time Revolution Essence. This is a good alternative to the SK-II Essence. If you've never tried this essence, it is definitely an essence that has made a huge difference to my skin. It has even out the skin and also decreased the amount of acne I have. The fact that Target sells it there is such an amasing opportunity that cannot be missed.

All these are great products but the middle one is my absolute favourite.

Another brand that I really enjoy is Mizon and they sell both the snail eye cream and the face cream. I really like how the cream goes on my skin. The secretion of snails are known to reduce the redness in the skin and I have definitely seen this happen to my own skin when I use products with snail secretion.  If you cannot find Mizon, Target also sells a cream Missha as well. Both are good products to try.

Missha//Mizon

I hope these reviews gave you enough incentive to go out and try out these brands! If you did, would love to know what were your purchases.

Until next time, xo Jane.

p.s. I also talked about Caolion previously. Their packs are also sold in Target!